Archive for April, 2007

Right Media purchase signals a new chapter in Yahoo versus Google

Monday, April 30th, 2007

Yahoo’s Big Bet - by Todd Wasserman
Yahoo made a poor deal - says 24/7 Wall Street’s Douglas McIntyre
A smart move - says Charlene Li for Forrester Marketing
How Yahoo is Different than Google - according to Yahoo’s Jeff Weiner
Original post by searchengineblog

Google backlinks FAQ

Monday, April 30th, 2007

The link:website operator in Google returns a small percentage of all urls to your website. While it has a positive algorithm behind it (bigger sites return more results) it isn’t the exact number of urls that are counted in G’s search position algorithm. Backlink drops (0 backlinks) are c…

Insights from Google Base Patent applications

Monday, April 30th, 2007

Bill Slawski at SEO by the Sea breaks down Google’s patent applications for Google Base and makes some conclusions on how they plan to improve their search capabilities going forward. Read it all here:
Google Base allows Google to let users create composition for the search engine in a manner…

If Yahoo can’t beat them, can they buy them?

Sunday, April 29th, 2007

Has Yahoo given up trying to build a legit competitor to Google Adsense? After years of trouble, it seems Yahoo is back on the acquisition path since failing to properly integrate Overture into their ad system.
Yahoo! Announces Agreement to Acquire Right Media, Largest Emerging Online Advertising Ex…

The best description of Google PageRank on the web, ever

Friday, April 27th, 2007

If you do not know what Google Page Rank is, or how it is generated, and what it means for your website, next invest ten minutes right now to read the best description of Google Page Rank ever. Search Engine Land has got it. that should be called for reading for anyone who wants to generate search…

Avoiding duplicate substance in search engines

Friday, April 27th, 2007

One consideration many humans working their SEO are not aware of is what duplicate substance can do to their search results. The same subject matter on many different URLs makes Google think you are a spammer and they will not hesitate to soundly punish you for it.
Pandia has a great article on tha…

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