Today, it is Google in court trying to persuade the government to punish Microsoft.  It is only a matter of moment before Google is sitting in Microsoft’s position, defending its actions in the marketplace for something like online advertising from the also-rans (Yahoo in 5 years?).  I certa…

Eric Enge explains what you can do with Google’s new custom search engine APIs: Dynamically Built Google Custom Search Engines
Google continues to roll out new features in its Custom Search Engines (CSEs). One of the most interesting ones is the implementation of “Linked CSEs”. What that f…

It sounds like Yahoo will redouble its bet on technology, whereas Terry Semel hinged the company’s future on subject matter. Can they play catch-up?
Recent news:
Chief Yahoo Jerry Yang steps in to revive his creation
Finance Week

Can Yahoo turn it around?
London Free Press

Yahoo sees advert…

Many Webmasters and most SEO companies live and die by Google’s Pagerank. Though it seems to be derived from a magical formula, it is actually quite simple. The components of the Google PageRank equation are as follows:
1. Quantity & Quality links: The amount, quality of incoming links to back …

I suppose that’s not a headline story, but I stumbled across some very interesting research notes and I thought that it would be really nice to share it with you and confirm with statistics the fact that World Wide Web users are getting smarter and smarter and they are heavily exploiting search en…

Nowadays all search engines are making so much noise against Paid hyperlinks, Reciprocal Linking and so on, crying that all hyperlinks should be done organically and webmasters should not try to boost their rankings artificially. that really made me wonder how many “organic” urls you can…