If only 10% of YouTube’s substance is copyrighted….

Sanrio Town:

A recent study indicates that less than 10% of YouTube’s popular videos are actually due to copyright materials. that is significant and potentially galling for the likes of Viacom considering it may prove that that type of composition is far more popular than they themselves are willing to accept and could potentially turn their existing industry upside down. Of course the study may have it’s inaccuracies but the point is that unlike the previous P2P cases, YouTube owes much of it’s success from these new creations due to the availability and low cost of making such productions and that is a very dominant and relevant statement.

A few questions worth asking:

  • Assuming only 10% of YouTube’s subject matter violates copyright, what percentage of their total video views does that 10% build up?
  • If Viacom wins, what are the implications for video search engines such as the impressive blinkx.com?
  • If that 10% statistic is true, shouldn’t Mark Cuban be worried?

Original post by searchengineblog

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